Pay Per Click Management

Fuel Online handles full PPC campaigns across multiple platforms using proprietary, highly-targeted ad campaign strategy.

Pay Per Click Management

Pay Per Click can either be your best friend or your worst nightmare.

Pay Per Click (Also known as Cost-Per-Click (CPC), Paid Search Advertising, Search Engine Marketing (SEM), Search Advertising, Online Advertising ) can either be your best friend or your worst nightmare. If not managed properly, PPC can burn through your marketing budget in a matter of days.

We’ve heard horror stories of mismanaged Pay per click accounts, that were poorly optimized costing companies thousands or more for clicks that had nothing to do with their business or the type of customers they wanted to drive to their sites. When PPC is managed properly though you can deliver targeted potential customers to your site, lower your bounce rate, and see better lead conversion.

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Platforms

Google Ads

Google Ads (formerly known as Adwords) is the number one online advertising platform displaying ads on the most widely used search platform. The reach is unlimited. Ads can highly targeted by user demographics and by location.

social media marketing agency
social media agency

Facebook Business

Facebook Business is a platform for business and Facebook page owners used to crate ads, engagement, boost posts, increase followers, and even advertise products. It’s a complicated business, but one we love to work on.

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PPC Management is not as simple as slapping some keywords up and an ad or two.

There’s a true science to it! Just the ad text and layout alone is something that needs to be reviewed, measured and tweaked weekly. There are a lot of amazing advanced techniques that can literally double a click through rate.

  • Keyword discovery & Selection
  • Campaign Improvement Modification
  • PPC Bid & Cost Management
  • Ad Copy Authoring & Development
  • Quality Score Management
  • Split A/B Ad Testing & Optimization
  • Landing Pages
  • Conversion Tracking
  • Ad Submission
  • 24/7 PPC Monitoring
  • PPC Reporting
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