BOSTON
Proud to be the #1 Rated SEO Company Digital Marketing Agency Boston – NYC
NYC
Pay Per Click Management
#1 Rated SEO Company Digital Marketing Agency
Fuel Online handles full PPC campaigns across multiple platforms using proprietary, highly-targeted ad campaign strategy.
Pay Per Click (Also known as Cost-Per-Click (CPC), Paid Search Advertising, Search Engine Marketing (SEM), Search Advertising, Online Advertising ) can either be your best friend or your worst nightmare. If not managed properly, PPC can burn through your marketing budget in a matter of days. We’ve heard horror stories of mismanaged Pay per click accounts, that were poorly optimized costing companies thousands or more for clicks that had nothing to do with their business or the type of customers they wanted to drive to their sites. When PPC is managed properly though you can deliver targeted potential customers to your site, lower your bounce rate, and see better lead conversion.
Platforms
Google Ads
Google Ads (formerly known as Adwords) is the number one online advertising platform displaying ads on the most widely used search platform. The reach is unlimited. Ads can highly targeted by user demographics and by location.
Oath Ads
Formerly Yahoo! Ads, the Oath Platform is jointly owned by Yahoo! and Verizon and displays ads on a huge network of heavily trafficked sites such as Yahoo! (the search engine), Huffpost, Tumblr, and AOL.
Bing Ads
Like Google Ads, Bing Ads are highly targeted ads placed on the Bing search network. While not as large as Google, this is a good chance to capture leads missed by competitors at a reduced cost.
Facebook Business
Facebook Business is a platform for business and Facebook page owners used to crate ads, engagement, boost posts, increase followers, and even advertise products. It’s a complicated business, but one we love to work on.
Is your PPC on
FUEL?
PPC Management is not as simple as slapping some keywords up and an ad or two. There’s a true science to it! Just the ad text and layout alone is something that needs to be reviewed, measured and tweaked weekly. There are a lot of amazing advanced techniques that can literally double a click through rate.
Keyword discovery & Selection | Campaign Improvement Modification | PPC Bid & Cost Management | Ad Copy Authoring & Development | Quality Score Management | Split A/B Ad Testing & Optimization | Landing Pages | Conversion Tracking | Ad Submission | 24/7 PPC Monitoring | PPC Reporting
Our Mission
To change the way Digital Marketing is performed and looked at. We look at being a Digital Agency the same as being a PRO Football team. We are finely tuned athletes and strive every day to be better, learn more, and to perfect our craft. We are never complacent, and MUST win the battle. Our missing is to deliver you the most ROI and to be the BEST in the industry period.
Our Vision
Pioneer and lead
We take pride in the fact that we helped to pave the road to get to where digital marketing is today. Our vision is a landscape with more Transparency, more science, more data. Less fly by night companies, less noise, and true trust & understanding by the clients in what exactly digital marketing entails.
Our Strategy
Our Strategy is simple. Hire the best talent at all costs from around the country, provide the best tools, the most information, and the most data. To view social media, SEO, PPC as a science and not just marketing. Execute what we do with tactical precision & pride as if your company is our company.
Local SEO (Search Engine Optimization) is a digital marketing strategy that aims to help local businesses appear in local search results. This means that when someone searches for a product or service in a particular location, the search engine shows results that are relevant to that location. For example, if you search for "Italian restaurant" in San Francisco, the search engine will show you Italian restaurants that are located in San Francisco.
Local SEO is essential for small and medium-sized businesses that serve a particular geographic area. These businesses rely on local customers, and they need to appear in local search results to attract new customers and grow their business.
In this article, we will explore the different aspects of local SEO, including the benefits, the strategies, and the best practices for optimizing your website and online presence for local search.
Benefits of Local SEO
Increased visibility: Local SEO helps your business appear in local search results, which increases your visibility to potential customers who are searching for your products or services.
Targeted traffic: Local SEO targets people who are searching for products or services in a specific geographic area, which means that you will attract more targeted traffic to your website.
Increased credibility: When your business appears in local search results, it increases your credibility and makes it more likely that people will choose your business over your competitors.
Increased conversions: Local SEO helps your business appear in front of people who are actively searching for your products or services, which means that you are more likely to convert them into paying customers.
Cost-effective: Local SEO is a cost-effective way to market your business because it targets people who are actively searching for your products or services, which means that you are not wasting money on advertising to people who are not interested in your business.
Strategies for Local SEO
Optimize your website: Your website should be optimized for local search by including location-specific keywords in your content, titles, and meta descriptions. You should also include your business address, phone number, and hours of operation on your website.
Claim your Google My Business listing: Google My Business is a free tool that allows you to manage your business information on Google. By claiming your listing, you can ensure that your business appears in local search results and that your information is accurate and up-to-date.
Get listed in local directories: Getting listed in local directories like Yelp, Yellow Pages, and TripAdvisor can help your business appear in local search results and increase your visibility to potential customers.
Get reviews: Getting positive reviews from customers can help your business appear higher in local search results and increase your credibility with potential customers.
Use social media: Social media can help you promote your business, engage with your customers, and increase your visibility in local search results.
Best Practices for Local SEO
Consistency is key: Your